Muskoka 4.0

Muskoka 4.0

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This is your moment.

Make your Pitch!

Make an impact!

Muskoka 4.0 is Muskoka Community Futures Development Corporation’s second annual investment contest with the prize of $250,000 in early-stage investment (please read and understand all of the fine print and FAQ’s before entering). Our objective is to attract businesses that can demonstrate they will have a significant economic impact in Muskoka.

The Investment.


with specific terms to be negotiated

The Process.

Entries must be submitted by 12:00pm on January 17, 2020
through Muskoka Future’s web-based Muskoka 4.0 entry form.
See Entry Guidelines for details on how to prepare your entry.



Entrants will be shortlisted using the following criteria, equally weighted:
• Impact on Muskoka
• Business viability and scalability
• Strength of Founder team

Shortlisted Entrants will be provided a Term Sheet for review and acceptance prior to being interviewed by the selection committee. Following interviews, those chosen to proceed to the next round will be informed.


Due Diligence

Due diligence will be completed by Muskoka Futures, using a third party consultant. Following Due Diligence finalists will be selected and required to participate in a final interview and Practice Pitch.



Finalists will participate in a live, public, pitch event which the Muskoka Futures Board of Directors will select the winner.

The $250,000 winning investment will be announced at our live Pitch event.

Entrepreneurial Development and Support

The Finalists for Muskoka 4.0 will have access to entrepreneurial development and support throughout the contest, including a Practice Pitch and one-on-one advisory services from Muskoka Futures and its partners.

Key Dates.

November 19, 2019 Launch of Muskoka 4.0
January 17, 2020/12:00pm Deadline for entries
January 30, 2020 Shortlist Selection
January 31, 2020 Term Sheets Distributed
February 6, 2020 Term Sheets Returned
February 12 & 13, 2020 Interviews
February 14, – March 13, 2020 Due Diligence Period
March 23, 2020 Finalists Notified
April 2 & 3, 2020 Final Interview and Practice Pitch
April 30, 2020 Final Live Pitch Event and Winner Announced

Key Dates.

The Fine Print.

Entering Muskoka 4.0

• Entry must be received no later than the specified date, to be determined.

• There is no entry fee.

• Entries may be submitted by individuals, partnerships or corporations. Entrants must ultimately incorporate in order to meet the terms of qualifying for Muskoka Futures investment.

• Entrants acknowledge the prize is a $250,000 equity investment in their business, with specific terms to be negotiated directly with Muskoka Futures.

General Information

• Muskoka Futures may request additional documentation and substantiation.

• Entrants must disclose details of any funding (including grants, debt or equity) received or agreed to at the time of entry.

• Muskoka Futures reserves the right to disqualify any entry that, in its sole judgment, violates the letter or the spirit of these rules.

• Muskoka Futures does not guarantee any amount of investment to Entrants in the Muskoka 4.0 contest.

• The decisions of Muskoka Futures are final and binding.

• Short-listed entrants will be notified on January 31, 2020.

• A Muskoka 4.0 in person ‘Practice Pitch’ is mandatory at which time entrants will be coached on their final pitch content and delivery. Further support or workshops can be arranged should an entrant feel it is required in order to prepare for the final public Pitch Event.

• Muskoka Futures reserves the right to seek the independent opinions of third party experts regarding business viability and evaluation of any proposed technology. These opinions will be the sole property of Muskoka Futures.

• Finalists will be required to participate in the Muskoka 4.0 Pitch Event, live and open to the public on April 30, 2020. These presentations shall be no more than 10 minutes in length followed by a 10 minute Question & Answer period.

• Muskoka Futures’ Board of Directors will be present and observe the pitches and announce the winner at the Muskoka 4.0 Pitch Event.


• Entrants agree that they will not use the names “Muskoka Futures”, “Muskoka Community Futures Development Corporation”, “Muskoka 4.0″ or any variation, adaptation, or abbreviation thereof, in any advertising or publicity without the prior written permission of Muskoka Futures.

• Muskoka Futures makes no representations or warranties of any kind concerning the Muskoka 4.0 contest, express or implied. In no event shall Muskoka Futures be liable for any advice, information or decision made for or on behalf of the Muskoka 4.0 contest or for incidental or consequential damages of any kind, including economic damages or injury to property and lost profits, regardless of whether Muskoka Futures shall be advised, shall have other reason to know, or in fact know of the possibility of the foregoing.

• All information is collected in accordance with Muskoka Futures’ published Privacy Policy.

• Muskoka Futures reserves the right to update the Rules of the contest at any time. It is the responsibility of each and every Entrant to be aware of any updates, although Muskoka Futures will endeavour to ensure that all participants are advised of any changes made to the Rules, which will be published online and notice will be given on the Muskoka 4.0 website. In the event that there is any disagreement between the preceding Rules and any other documents, the Rules published here will prevail.


All Entrants are asked to participate in media and press opportunities related to the Muskoka 4.0 contest. This includes, but is not limited to, the following opportunities:

• Any Entrant may be asked to provide a 150-200 word description that will be made available to media and may be released publicly, either in part or in its entirety.

• Any Entrant may be asked to speak to the media for contest-related interviews when requested by Muskoka Futures.

• Any Entrant may be asked to provide quotes and/or content for any contest related press releases.

Make your Pitch!

Make an impact!

Questions? Let’s talk.

Contact Us

Muskoka Futures

(705) 646-9511

© 2021 All rights reserved. Muskoka 4.0 – Make your pitch. Make an impact.